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Business Intelligence Market by Data Type (Unstructured, Semi-Structure, Structured Data), by Application (Supply Chain Optimization, Fraud Detection & Security Management, Predictive Asset Maintenance, Workforce Management) and by Deployment Model (On-Cloud, On-Premise) - Global Opportunity Analysis and Industry Forecast, 2018-2023


Report Overview

GLOBAL BUSINESS INTELLIGENCE MARKET is valued at USD 18.26 Billion in the year 2017. Global Business Intelligence Market is further estimated to grow at a CAGR of 8.43% from 2018 to 2023 to reach USD 29.67 Billion by the year 2023. North America region holds the highest market share in 2017 with Asia-Pacific region is considered as the fastest growing market in the forecasted period. At a country level, the U.S. is the biggest market in 2017 and it is projected to grow at a gradual pace in the coming years.

Oracle Corporation (U.S.), Microsoft Corporation (U.S.), SAP (Germany), are some of the key players in the Business Intelligence market. Rising research and development expenses to cater changing demand of end users, similarly, growth strategies such as acquisition, merger, and expansion of the distribution network were few techniques adopted by most of Tier 1 and Tier 2 manufacturers in recent years.

The On-premise segment is expected to hold the highest market share during the forecast period. On the other hand, Unstructured Data type is expected to grow at the highest CAGR during the year 2018-2023. As there is an adoption of the IOT and rising the demands for analytics in small enterprises is the main region for the generation of unstructured data.

Key Benefits for Stakeholders

Manufacturers Business Intelligence

Distributors and Retailers

Research and Consulting organization

Technology Standards Organizations, Forums, Alliances and Associations

Accessories manufacturer

Healthcare facility, private clinics, and Laboratories

Researchers, and Clinicians

Regulatory bodies, policy actors, and consumers.

By Deployment Model



By Data Type

Unstructured Data

Semi-Structured Data

Structured Data

By Application

Supply Chain Optimization

Fraud Detection & Security Management

Predictive Asset Maintenance

Workforce Management

Operation Management

Network Management & Optimization

Sales & Marketing Management


By Region

North America




Key Market Players

Oracle Corporation


Microsoft Corporation

International Business Machines (IBM) Corporation

Alteryx, Inc.

Microstrategy, Inc.

Pentaho (Hitachi Vantara)

Information Builders

Qlik Technologies, Inc.

Tableau Software, Inc.

(A brief overview of another 13 companies is also provided)

Research Methodology:

Genesis Market Insights follows in-depth Research Methodology focused on reducing deviation in the collected data. GMI offers the most precise evaluations and projection for the market numbers. GMI engages following Market Engineering techniques –

  1. Raw Market Data is collected and compared with the Existing in-house Data on a broad front.
  2. Both Bottom-Up and Top-Down approaches are analyzed for segmenting and estimating measurable aspects of the market.
  3. To avoid bias, we filter the collected data collected from authenticated sources.
  4. GMI has a well proven Statistical Modeling System for estimates and forecasts.
  5. Further, the report findings are validated with the Industry Expert Panel on face to face or telephonic interviews.
  6. Panelists are approached from Leading Enterprises across the value chain including manufacturers, suppliers, technology providers, domain experts and buyers so as to validate a thorough and balanced market overview. 

Detailed customization is also available for you. Further, if the report listed above does not meet your key requirements. Our customized research report will analytically cover the required market information you need which will help you to plan your business decisions.

Table Of Content

1. Introduction   

1.1  Market Vision

       1.1.1 Market Definition

       1.1.2 Market Scope

1.2  Currency

1.3  Limitations

1.4  Stakeholders

2. Research Methodology

2.1. Research Process

       2.1.1. Secondary Research

    Key Data From Secondary Research

       2.1.2. Primary Research

   Key Data From Primary Research

   Breakdowns Of Primary Interviews

2.2 Market Size Estimation

      2.2.1 Bottoms-Up Approach

      2.2.2 Top Down Approach

2.3 Data Triangulation 

2.4 Research Assumptions

      2.4.1 Assumption

3. Executive Summary

4. Market Overview

4.1. Introduction

4.2. Drivers

4.3. Restraints

4.4. Opportunities

4.5 Challenges

4.6 Regulations

4.7 Supply Chain/Value Chain Analysis

4.8 Patent & Standards 

5. Industry Trends

5.1 Introduction

5.2 Porter’s Five Forces Analysis

      5.2.1 Threat of New Entrants

      5.2.2 Threat of Substitutes

      5.2.3 Bargaining Power of Buyers

      5.2.4 Bargaining Power of Suppliers

      5.2.5 Intensity of Competitive Rivalry

6. Global Business Intelligence Market, By Deployment Model

6.1 On-Cloud

6.2 On-Premise

7.Global Business Intelligence Market, By Component

7.1 Platform

7.2 Software

7.3 Services

      7.3.1 Professional Services

      7.3.2 Managed Services

8. Global Business Intelligence Market, By Organization Size

8.1 Large Enterprises

8.2 Small & Medium-Sized Enterprises 

9. Global Business Intelligence Market, By Data Type

9.1 Unstructured Data

9.2 Semi-Structured Data

9.3 Structured Data

10. Global Business Intelligence Market, By Application

10.1 Supply Chain Optimization

10.2 Fraud Detection & Security Management

10.3 Predictive Asset Maintenance

10.4 Workforce Management

10.5 Operation Management

10.6 Network Management & Optimization

10.7 Sales & Marketing Management

10.8 Others 

11. Global Business Intelligence Market, By Industries

11.1 Media & Entertainment

11.2 Telecommunications & IT

11.3 Energy, Utilities & Power

11.4 Retail & Consumer Goods

11.5 Manufacturing

11.6 Banking, Finance Services & Insurance

11.7 Healthcare & Life Sciences

11.8 Transportation & Logistics

11.9 Government & Defence

11.10 Others 

12. Geographical Analysis

12.1. Introduction

12.2. North America

        12.2.1. U.S.

        12.2.2. Canada

        12.2.3. Mexico

12.3. Europe

        12.3.1. Germany 

        12.3.2. France

        12.3.3. U.K.

        12.3.4. Italy

        12.3.5. Spain

        12.3.6 Russia

        12.3.7 RoE

12.4. Asia Pacific

        12.4.1. China

        12.4.2. India

        12.4.3. Japan

        12.4.4 South Korea

        12.4.5 Australia & New Zealand

        12.4.6 RoAPAC

12.5. RoW

        12.5.1. Latin America




      Rest of Latin America

        12.5.2. Middle East and Africa

13. Company Profiles

(Business Overview, Financial Overview*, Product write Up, Recent Developments)

13.1 Oracle Corporation

13.2 SAP SE

13.3 Microsoft Corporation

13.4 International Business Machines (IBM) Corporation

13.5 Alteryx, Inc.

13.6 Microstrategy, Inc.

13.7 Pentaho (Hitachi Vantara)                  

13.8 Information Builders

13.9 Qlik Technologies, Inc.

13.10 Tableau Software, Inc.

13.11 Tibco Software, Inc.

13.12 Salesforce, Inc.

13.13 Yellowfin International Pvt. Ltd. 

13.14 Sisense, Inc. 

13.15 SAS Institute

13.16 Birst, Inc.

13.17 Panorama 

13.18 GoodData Corporation      

(A brief overview of another 10 companies is also provided)      

 *Details Might Not Be Captured In Case Of Unlisted Companies

14. Competitive Analysis

14.1 Introduction

14.2 Market Positioning of Key Players


14.3 Competitive Strategies Adopted by Leading Players

        14.3.1 Investments & Expansions

        14.3.2 New Product Launches

        14.3.3 Mergers & Acquisitions

        14.3.4 Agreements, Joint Ventures, and Partnerships

15. Appendix

15.1. Questionnaire

15.2 Introducing RT: Real-Time Market Intelligence 

15.3 Available Customizations 

15.4 Upcoming Events (Trade Fair, Exhibitions, Conferences)


No Content Available.



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